Friday, January 12, 2007

CNN Announces New Polling Partner Opinion Research Corporation

CNN Pressroom - CNN political director Sam Feist announced today that Opinion Research Corporation will become CNN’s new polling partner as the network moves toward the 2008 elections. Beginning in 2007, polls released by the network will be identified as CNN/Opinion Research Corporation surveys.

“Opinion Research Corporation’s reputation for independent, objective analysis and its excellent reputation in the industry make the firm the ideal polling partner for CNN,” Feist said. “As the network gears up to offer the most in-depth and expansive coverage of the 2008 election, Opinion Research Corporation will be a key part of giving viewers the accurate and relevant information they demand.”

Opinion Research Corporation, founded in 1938, is widely known and respected for its independent, non-partisan polls. The polling firm has worked with CNN since April 2006 and in that time has conducted national polls, speech reaction polls, state polls and flash/overnight polls. The first CNN/Opinion Research Corporation Poll is being released today and focuses on President George W. Bush’s plan for Iraq and Democrats in Congress.

CNN Worldwide, a division of Turner Broadcasting System, Inc., a Time Warner Company, is one of the world’s most respected and trusted sources for news and information. Its reach extends to nine cable and satellite television networks; one private place-based network; two radio networks; wireless devices around the world; four Web sites, including, the first major news and information Web site; CNN Pipeline, an on-demand broadband video service; CNN Newsource, the world’s most extensively syndicated news service; and partnerships for four television networks and one Web site.


Blogger Stephen said...

I actually already saw the results of one of these polls last night on World News on CNNI. I wondered what the deal was, and then I read this article!

I can't quite remember who the polling partner was before, but I do remember many CNN/USA Today polls.

10:38 AM  

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